Protect your margins. Ship more client content at scale.
Your agency’s shared content engine. Turn client intel and search data into pillar articles, blogs, newsletters, and social posts across all your accounts—without adding headcount.
Monthly
Yearly– save 15%
Starter
Up to 2 clients
£ 299
- 4 campaigns per month (or 2 per client)
- 48 monthly credits*
- 8 thought leader posts (free)
- Unlimited seats
- Unlimited draft revisions
- SEO site audit
- Competitor analysis
- Internal links
- Voice DNA training
- AEO optimisation
Use your 48 credits across any client. For example, each month you could ship:
4 pillar articles (4 × 4 cr = 16)
8 supporting blog posts (8 × 2 cr = 16)
16 social posts (16 × 1 cr = 16)
Total = 48 credits
Growth
Up to 5 clients
£ 499
- 10 campaigns per month (or 2 per client)
- 120 monthly credits*
- 8 thought leader posts (free)
- Unlimited seats
- Unlimited draft revisions
- SEO site audit
- Competitor analysis
- Internal links
- Voice DNA training
- AEO optimisation
- Priority Tickets
Use your 120 credits across your client roster. For example, each month you could ship:
8 pillar articles (8 × 4 cr = 32)
20 supporting blog posts (20 × 2 cr = 40)
48 social posts (48 × 1 cr = 48)
Total = 120 credits
Agency Pro
Up to 10 clients
£ 999
- 20 campaigns per month (or 2 per client)
- 240 monthly credits*
- 8 thought leader posts (free)
- Unlimited seats
- Unlimited draft revisions
- SEO site audit
- Competitor analysis
- Internal links
- Voice DNA training
- AEO optimisation
- Priority Tickets
Use your 240 credits across all clients. For example, each month you could ship:
16 pillar articles (16 × 4 cr = 64)
40 supporting blog posts (40 × 2 cr = 80)
96 social posts (96 × 1 cr = 96)
Total = 240 credits
Enterprise
11+ clients
Call us
- Custom
- White glove onboarding
We’ll design a shared credit + campaign model across your full client portfolio.
Starter
Up to 2 clients
£ 3,049
- 48 monthly credits*
Same features as Starter Monthly, billed annually at a 15% discount.
Growth
Up to 5 clients
£ 5,089
- 120 monthly credits*
Same features as Growth Monthly, billed annually at a 15% discount.
Agency Pro
Up to 10 clients
£ 10,189
- 240 monthly credits*
Same features as Agency Pro Monthly, billed annually at a 15% discount.
Enterprise
11+ clients
Call us
- Custom
We’ll design a custom annual plan and credit model across your full client portfolio.
Credits = content units you can spend on pillar articles, blog posts, landing pages, newsletters, social posts, and SEO refreshes.
Every plan includes 8 monthly founder thought-leadership posts.
*Credits can be used across any client and any content format.
Add-Ons for Agencies
Extra Client
£ 99
- +1 Client
- +1 Campaign
Adding a new client? Get a new client workspace or use it on yourself.
Extra Campaign
£ 89
- +1 Campaign
Use extra credits across any client content .
Single article
£ 179
Get an extra 3000-5000 word article for a content collab or additional boost.
Optimisation Credit
£ 75
- 10 Articles
Give your client’s existing content an SEO refresh in one click.
Need Assistance?
Agency Owners
Often ask us...
What can my agency actually produce with these credits each month?
Credits are content units. For example:
4 credits → a long-form pillar or guest article (3000–5000 words)
2 credits → a supporting blog, landing page, or newsletter (800–1000 words)
1 credit → a social post or legacy article optimisation
So a Starter plan (48 credits) could, for example, give you:
4 pillar articles, 8 blogs, and 16 socials across your clients
—or—A heavier mix of blogs + landing pages for a smaller number of accounts.
You’re free to configure the mix per client; we just make the math predictable.
Do credits roll over month to month?
No – unused credits expire at the end of each billing cycle. To add capacity, simply purchase extra campaigns or add-on credit packs.
How is this different from the Founder plans?
Founder plans are built for one brand with a single roadmap and ICP. Agency plans are built for multi-client workflows:
Shared credits across multiple clients
More campaigns per month
Higher total output
Priority support and onboarding at the higher tiers
If you run an agency, the Founder plans might still be perfect for your own brand—but Agency plans are what you use to power client retainers.
Do we have to replace our writers or can they use Espy Go?
EspyGo is designed to augment, not replace, your team. Many agencies use it to:
Generate research, outlines, and first drafts
Keep keyword and topic strategy consistent
Systemise client content calendars
Your strategists and writers stay in control of voice, nuance, and approvals—EspyGo just means they start from a highly informed, on-brief draft instead of a blank page.
Can I pause or cancel my plan?
Yes – you can pause or cancel at any time. You’ll retain any used credits and lose any unused credits at the cycle’s end. No hidden fees or penalties.
How many clients is each agency plan really suited for?
As a rough guide:
Starter (up to 2 clients): Great if you’re piloting EspyGo with a couple of key accounts or a niche pod.
Growth (up to 5 clients): Ideal for a small team where content is a core part of most retainers.
Agency Pro (up to 10 clients): Best for agencies running ongoing content programs for a portfolio of clients.
Enterprise: For networks or larger shops that want a custom credit + campaign model across 11+ clients.
How do campaigns fit into this—what is a “campaign” in EspyGo?
A campaign is a structured content initiative around a theme: a product launch, feature, ICP segment, competitor, pain point, or key keyword cluster. Within each campaign, you can spin up pillars, supporting content, newsletters, and social posts. Your plan limits how many campaigns you can actively run per month; credits dictate how much you can produce inside those campaigns.
How fast are first drafts?
Simple posts often land in under 10 minutes. Full pillar articles are typically delivered in under 20 minutes.
Can I swap credits between asset types?
Absolutely. Use the in-app wizard to remix your campaign’s credits into any combination of assets—no plan change required.